Project Overview

Pulse Fitness, a boutique gym chain, wanted to dominate their local market with a digital marketing campaign. Ultras delivered a multi-channel strategy, including social media ads, video content, and a landing page optimized for conversions.

Problem

Pulse struggled with low membership sign-ups due to a lackluster online presence and stiff competition from larger gyms. Their marketing lacked a cohesive message to engage their community.

Solution

Ultras launched a vibrant campaign with the tagline “Unleash Your Pulse,” featuring bold video content showcasing real members’ stories. We ran targeted Instagram and TikTok ads and built a sleek landing page with a streamlined sign-up process.

Outcomes

The campaign drove a 50% increase in membership sign-ups in two months. Social media engagement soared by 80%, and Pulse saw a 30% uptick in brand mentions, establishing them as the go-to local fitness brand.