Project Overview

Horizon, a tech startup, needed a bold new identity to stand out in the competitive SaaS market. Ultras was tasked with creating a comprehensive rebrand, including logo, visual identity, and a sleek website to amplify their presence.

Problem

Horizon’s outdated branding felt generic, failing to capture their innovative spirit or connect with their target audience of tech-savvy entrepreneurs. Their website lacked engagement, driving low conversions.

Solution

Ultras crafted a dynamic visual identity with a modern logo, vibrant color palette, and cohesive brand guidelines. We designed a user-focused website with intuitive navigation and bold visuals, paired with a targeted content strategy to showcase Horizon’s unique value.

Outcomes

The rebrand boosted Horizon’s brand recognition by 40%. Website traffic surged by 65%, with a 25% increase in lead conversions within three months, cementing Horizon’s position as a market innovator.